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our home turf

E-commerce marketing
this is our day job

Selling online is where we come from. Strategy, paid media, creative and retention for consumer brands, run from the Algarve for clients across three continents.

E-commerce is the most unforgiving marketing there is. Every click has a price, every claim is tested against reality, and the numbers tell you within days whether you were right. There is nowhere to hide, which is exactly why it is the best training there is.

Through DTC Mode we have built more than two hundred growth strategies for consumer brands, from first-year startups to nine-figure operations in health, wellness, beauty, food and drink. We have managed millions in advertising spend and generated considerably more than that back.

If you are running an online brand from Portugal, or anywhere else, you do not need a local agency. You need people who have done this at scale. That happens to be us, and we happen to be here.

what you get

What is included

01

P&L diagnosis first

Every engagement starts with the numbers: unit economics, contribution margin, channel profitability. We find where the brand makes and loses money before touching the marketing.

02

Customer and category research

Consumer, competitor and category work that produces sharp personas, so the creative and messaging are built around a real buyer.

03

Acquisition and creative strategy

Offers and creative designed around those personas, with a clear plan for lowering acquisition cost as spend scales.

04

Customer journey and retention

Mapping the whole path from first click to repeat purchase, then building the retention model so you keep more of what you paid to acquire.

05

Resource allocation

Where the time and budget should go over the next twelve to eighteen months, in order, because lean teams cannot do everything at once.

06

The full ecosystem, mapped

Funnel, creative, journey, retention and feedback loops drawn up as one plan a team can execute from.

how it works

How we run it

01

Strategy

A one-off engagement where the plan gets made: the numbers, the customer, the acquisition model and the journey, brought into a single plan.

02

Advisory

The longer engagement where it gets built. Week to week with your team, deciding what matters most and putting the systems behind it.

03

Independence

The goal is a team that depends on us less over time, not more. That is written into how we work.

who this is for

Who we do this for

Health & wellnessBeauty & skincareFood & drink CPGFunctional drinksFashion & accessoriesSubscription brands

common questions

Questions we get asked

Do you only work with brands in Portugal?

Not at all. Through DTC Mode we work with brands in the US, the UK, Singapore, Malaysia and across Europe. We are based in the Algarve, our clients are not.

What size brand do you work with?

Everything from first-year startups to nine-figure operations. What matters more than size is whether the unit economics can support growth, which is the first thing we check.

Is this different from the local services on this site?

Yes. This is DTC Mode work: strategy and advisory for consumer brands. The local services are for Algarve businesses. Same people, different engagement.

Do you run the ads or just advise?

Both, depending on the engagement. Strategy is where the plan gets made, advisory is where it gets built alongside your team.

How do we start?

A fifteen minute discovery call. If the numbers do not support an engagement yet, we will say so rather than sell you one.

what people search for

What we help with on this page

If you searched for any of these, you are in the right place.

start here

Tell us what is not working

Fill this in and we will come back with what we would look at first. No pitch deck, no pressure, no 12-month lock-in.

  • We reply within one working day
  • A straight answer on whether we can help
  • Nothing to pay until there is a case for it
  • You keep the findings either way

Book a growth review

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